Digital Smile Design (DSD)

What Is digital smile design?

The DSD Concept is much more than a smile design system, it is the process and platform for achieving excellence in dentistry, using technology to improve communication with the patient, involving them in the process of designing their new smile, and fulfilling the commitment to reproducing it with absolute accuracy.

Up until recently, the limitations of technology held back the dream of achieving dental excellence.

“Previously, technology could not provide the results we and our patients deserve. Today technology is ready. The dream has come true!”

Christian Coachman.

The DSD concept

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Dr Verster qualified

As a DSD Master In 2021

(DSD Master: A Dentist or Technician that applied and was approved for the Mastership program.)

The DSD Concept:

DSD was developed by Dr. Christian Coachman and provides a combination of systematic approaches and strategies to improve comprehensive dentistry,

  • –  Improved diagnosis
  • –  Smile design
  • –  Team communication
  • –  Treatment planning
  • –  Clinical execution
  • –  Improved patient understanding

DSD Treatment planning in cosmetic dentistry and Invisalign orthodontics

Step 1

Step 2

Step 3

Step 3.1

Step 4

Step 5

Step 5.1

Step 6

Step 7

Step 8

The DSD Concept is based on 5 pillars:

DESIGN, PLAN, PRESENT, PERFORM AND PROMOTE.

01

Design

02

Plan

03

Present

04

Perform

05

Promote

Strategies and technologies to improve the quality of facial analysis and facially driven ideal smile design.

Strategies and technologies to improve decision-making and treatment planning through better team communication, diagnosis, and Interdisciplinary 3D simulations.

Strategies and Technologies to improve the way we present our treatments, using storytelling, Motivational Mock-ups, and visual communication, This is what we call “Emotional Dentistry”.

Strategies and Technologies to improve clinical efficacy and predictability, incorporating the concepts of Digital Lab, Guided Dentistry, and Digital Quality Control.

Strategies and Technologies to become a quality and efficient content generator, using the modern concepts of Digital Marketing and Word of Mouth to spread all the wonderful things that dentists can do for people.

Christian Coachman's DSD will forever change the way you practice dentistry. With its systematised approach, it will facilitate better and more accurate aesthetic treatment planning, and, most importantly, enable this treatment plan to be easily shared and confirmed with all members of the treatment and with our patients. Your patients will be highly motivated to accept treatment with the ability to "test" and confirm the desired aesthetic prescription, prior to any intervention. Finally, this treatment plan can come to a reality with accuracy and predictability....a win: win for clinicians, technicians and, most importantly, our patients!

DR DAVID DUNN : THE MACQUARIE STREET CENTRE FOR IMPLANT AND AESTHETIC RECONSTRUCTION, SYDNEY AUSTRALIA.

Previously, technology could not provide the results we and our patients deserve. Today technology is ready. The dream has come true!

Christian Coachman